Product marketing
Mamo Personal
Below is an example showing how key elements unify for Mamo Personal advertising.
Start with a Community illustration that matches your key message. Size and position the illustration accordingly to ensure it's the hero element.
Apply the 4° Angle to determine margins, allowing enough height so not to restrict the the logo's Minimum Clear Space. Choose Primary or Accent colors to contrast the illustration. White is fine if there's sufficient color elsewhere.
Anchor near the top or bottom margin. Center the logo with the top-right margin of the space created by the 4° Angle. Keep written copy and CTA Buttons to the same margin.
This is larger than the body copy that's beneath it. Highlight using a primary color, an accent color, or white.
A single return space below the tagline gives just the right amount of space. Not too much. Not too little. Don't forget to highlight keywords, salutations, or expressions at the start and end of the paragraph.
These are fully-rounded buttons that match the most dominant color found in the illustration. Add a solid complementary drop shadow. Match the left or right margins of the logo.
This has to be subtle but legible. Try not to exceed the width of the body copy. For further guidance on the Legal Disclaimer to include speak with Asim.
Mamo Business
Below is another example showing how key elements come together for Mamo Business.
Start with a Community illustration that matches your key message. Size and position the illustration accordingly to ensure it's the hero element.
Apply the 4° Angle to determine margins, allowing enough height so not to restrict the the logo's Minimum Clear Space. Choose Primary or Accent colors to contrast the illustration. White is fine if there's sufficient color elsewhere.
Anchor near the top or bottom margin. Center the logo with the top-right margin of the space created by the 4° Angle. Keep written copy and CTA Buttons to the same margin.
This is larger than the body copy that's beneath it. Highlight using a primary color, an accent color, or white.
A single return space below the tagline gives just the right amount of space. Not too much. Not too little. Don't forget to highlight keywords, salutations, or expressions at the start and end of the paragraph.
These are fully-rounded buttons that match the most dominant color found in the illustration. Add a solid complementary drop shadow. Match the left or right margins of the logo.
This has to be subtle but legible. Try not to exceed the width of the body copy. For further guidance on the Legal Disclaimer to include speak with Asim.